If you’ve ever shopped online then you probably know how much of a bittersweet experience it can be.
Unlike the real thing, there is no instant pleasure when you click the button or the thrill of browsing and luxuriating in the touch of a beautiful fabric.
But when your purchases are on the way, nothing beats the anticipation of waiting for that box to arrive and opening that package to see and feel it for the first time. It has that Christmassy feeling all over.
And even though e-commerce sites selling Asian designers are springing up faster than pop-up shops these days, most of them are still operating under more or less the same concept. However the newest kid in town tries to make it as interactive an experience as possible, allowing you to watch catwalk shows live and pre-order the pieces you like straight after they showed on the runway.
But when your purchases are on the way, nothing beats the anticipation of waiting for that box to arrive and opening that package to see and feel it for the first time. It has that Christmassy feeling all over.
And even though e-commerce sites selling Asian designers are springing up faster than pop-up shops these days, most of them are still operating under more or less the same concept. However the newest kid in town tries to make it as interactive an experience as possible, allowing you to watch catwalk shows live and pre-order the pieces you like straight after they showed on the runway.
Future Fashion Now is making it possible to pre-order pieces from emerging designers like MAE PANG's latest collection |